✦ Work 1:1 with the founder

Get expert eyes on your brand.

A focused 1:1 brand evaluation with Kennady — where your brand actually stands, what's holding it back, and the messaging to fix it.

Kennady Scott, founder of Threadline
“I ran 6 brands and lost hours every week staring at a blank calendar. I've done this work for my own businesses — now I'll do it with you, on yours.” — Kennady Scott, Founder

Brand Evaluation

$99 one-time
Everything below, start to finish — two live calls with Kennady included.
  1. 1
    Kickoff evaluation callA 1:1 discussion about your brand, your audience, and where you're stuck.
  2. 2
    Full brand evaluationKennady evaluates your positioning, voice, visuals, and content system.
  3. 3
    Brand deck with messagingYour brand organized into a deck: positioning, voice, and the messages to own.
  4. 4
    One revisionYour feedback worked in — the deck gets refined until it sounds like you.
  5. 5
    Final consultation callWalk through the finished deck together and leave with clear next moves.
Secure checkout via Stripe · You'll get an email to schedule your kickoff call

Ongoing sessions

$49 /session
For past evaluation clients — keep the momentum going.
  1. One 1:1 session with KennadyA working call on whatever your brand needs next — messaging, content direction, a campaign, a launch.
  2. Book as neededNo subscription, no commitment — grab a session whenever you want another set of expert eyes.
Secure checkout via Stripe

How it works

No forms, no waiting rooms. Book it, and it's on Kennady's desk.

💳
1 · Book your evaluation

Check out securely with Stripe — takes about a minute.

📬
2 · Kennady emails you

Within one business day, you'll get an email to schedule your kickoff call.

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3 · The work begins

Kickoff call → evaluation → your brand deck → revision → final consultation.

Kennady Scott by the river with her son
Meet Kennady

An operator, not an agency.

Kennady is the founder of Threadline. She's run six brands of her own — which means she's felt every version of the problem you're bringing her: the blank calendar, the fuzzy positioning, the message that doesn't land.

Your evaluation isn't a template or a junior strategist reading a script. It's her, looking at your brand the way she looks at her own.

Questions, answered

Who is this for?

Founders and small businesses who want an experienced operator's honest read on their brand — before investing more in content, a site, or ads.

Do I need a Threadline account?

No. The evaluation stands on its own. (Though your finished brand deck drops beautifully into Threadline if you want to put it to work.)

What do I need to prepare?

Nothing formal. Bring whatever exists — your site, socials, notes, half-finished ideas. The kickoff call is designed to pull the rest out of you.

What are the ongoing sessions?

After your evaluation, you can book 1:1 working sessions with Kennady anytime for $49 — no subscription, book only when you need one.